Job Description

Exe/Sr.Executive - Brand & Communication, Mumbai Number of open positions 1 (One) Designation Exe/Sr.Executive - Brand & Communication Location Mumbai Department Brand & Communication No of Years of Exp 5-7 years experience in the following: Regional Marketing Communications. Regional Brand management. Sales/Retail Activation. Sales Promotion. Event management. etc. Digital Advertising. Target Companies Any IT Company Qualification/ Skills Experience & Qualifications Graduate in any discipline CTC range 5-7 Lakhs Expected DOJ Immediate Job Responsibilities To increase Epsons overall visibility and brand image specifically in West region (Maharashtra, Gujarat, Chhattisgarh and Goa). Support HO team in their day-to-day activities, as required. Job Details Activations: Channel Engagement Programs/ Direct End User Activation Programs/ Corporate User Activation Programs Support sales team in conducting activities where necessary Identify opportunities for the same and plan & coordinate these activities Provide Branding Material for activities Provide Brochures and other collaterals Coordinate for movement of products and arrangement at venue Support in arranging for venue Support in arranging for invitations Send regular email communication to databases Collate and update data 2. Exhibitions & Events Select exhibitions targeted at various target groups according to product Complete responsibility for designing, negotiating and setting up exhibition stalls. Support Sales team in local exhibitions by providing branding material, brochures etc 3. Advertising Support Identify & suggest advertising opportunities and opportunities to keep the brand visible and TOM Plan and execute regional digital campaigns Explore opportunities for testimonials in regions and execute Support regional requests for ads and report the response for the ads done 4. Branding of retail outlets and market level visibility Co-ordinate, supervise and execute regular retail branding at multi-brand outlets to ensure marketplace visibility. 5. Support HO Team on key projects / activities Monitor CRM tool and ensure leads generated from campaigns are attended by the sales team in quick time Provide support on HO digital campaigns as and when required Product movement for PR reviews 6. Budgeting and expense control Prepare the BTL budget for the financial year and ensure the execution of activities are as per budget. Negotiation for all activities and programs. Keep a check on budgets on monthly basis Support HO with accurate spending and reporting of budgets Experience within the IT industry would be useful but isnt a pre-requisite. The desired person must above all else have a positive attitude. He/she must be hard working, resourceful, creative, and patient, have good communication skills and be a self starter who is able to handle ambiguity and change. A person with a high level of integrity is essential. Someone interested in long term career prospects would be preferred. Skills Regional Marketing Communications. Regional Brand management. Sales/Retail Activation. Sales Promotion. Event management. etc. Digital Advertising Reporting To Director Brand & Communication Office Address (Mumbai) Epson India Pvt.Ltd, 304, 3rd Floor, Windfall, Sahar Plaza Complex, J.B. Nagar, Andheri East, Mumbai, Maharashtra 400059

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