- Develop and implement social media strategies to increase brand awareness and reach.- Manage day-to-day activities on platforms such as Instagram, Facebook, LinkedIn, Twitter/X, and others.- Create, curate, and schedule engaging and visually appealing content (text, image, video).- Monitor social media channels, respond to comments/messages, and engage with the audience.- Track, analyze, and report on social media metrics and KPIs.- Stay up to date with social media trends, tools, and platform updates.- Collaborate with marketing, design, and content teams to ensure brand consistency.- Run and optimize paid social media campaigns when needed. (ref:updazz.com)
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