Job Description

Location:
Chennai, TN, IN
Areas of Work: Sales & Marketing
Job Id: 13656

External

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Job Purpose



The position is that of a frontline sales Manager who would primarily be responsible for driving sales in different segments of project sales and having a strong customer focus, ability to understand dynamics of secondary and primary sales and has the ability to nurture and manage the network and stakeholders thereby, achieving overall business objectives.



Business Responsibility Areas



Business objectives


Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment

Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products

Design and run interventions to upgrade customers on usage of high end premium products

Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc.


Applicator Engagement


Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc.

Focus on Applicator business development by developing a strong understanding of the business of the applicators

Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones.


Market Development


Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc.

Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc.

Actively work towards improving customer experience via working on various service initiatives


Integrate


Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation

Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability

Monitor the Input Utilization within the permissible limits


Team Management


Ensure growth and development of immediate team

Productive utilization of manpower resources to drive business growths




Qualifications


Essential

Applicant must possess MBA / PGDM in Sales and Marketing from Tier II B-School

Minimum of 50% marks throughout the education without any backlogs

Graduation and Post-Graduation must be through a full time course




Previous Experience


Desired-

* Not applicable