Job Description

Planning and executing strategies to raise awareness and generate demand for healthcare services, often by developing promotional campaigns, organizing events, managing relationships with stakeholders like doctors and corporate clients, and analyzing market data to assess and improve campaign effectiveness.

Key responsibilities include market research, creating promotional materials, and collaborating with internal and external teams to enhance brand visibility and drive patient/customer engagement for healthcare providers or organizations.

Create and implement comprehensive marketing plans to enhance the hospital's or healthcare provider's brand awareness and attract more patients or clients.

Oversee the development and execution of various promotional activities, such as advertising campaigns, health education initiatives, and wellness events.

Manage social media profiles and develop creative content and campaign ideas to build brand presence and engage online audiences.

Skills & Qualifications

Marketing and Communication:

Strong interpersonal and communication skills to effectively build relationships and deliver clear promotional messages.

Analytical Skills:

Proficiency in market analysis, data interpretation, and the use of marketing tools and CRM systems to track campaign success.

Healthcare Knowledge:

Understanding of the healthcare industry, including market dynamics, patient needs, and cultural sensitivities.

Organizational Skills:

Ability to manage multiple projects simultaneously and maintain accurate records.

Passion for Healthcare:

A genuine commitment to promoting high-quality patient care and well-being.
Job Type: Full-time

Pay: ₹12,000.00 - ₹18,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Paid time off Provident Fund
Work Location: In person