Job Description

Job Summary
The Area Director - Affluent Banking, will be responsible for planning, developing, and managing the Wealth & Retail Banking business across the branch network in the zone, towards achieving sound profitable growth of these branches through the achievement of revenue targets, delivery of quality service across all segments/ products and striving for operational excellence.
RESPONSIBILITIES
Strategy
Formulate, manage and co-ordinate strategies for the area to maximize new business opportunities, cross sell, penetration and deepen existing relationships.

• Develop strategies for revenue generation and cost control towards profitably growing the branch network.
• Drive the establishment and adherence to service quality standards in an efficient operation where risks are well controlled.
• Discuss and re-strategize with Branch Managers for remedial action.

Business
Sales and Service Objectives:

• Maximize sales performance to achieve given revenue targets for the zone as well as Distribution network through liability products [Current /Savings /Term deposits], wealth management products and asset related products
• Develop, implement and manage a best-in-class sales capability
• In-branch/Indirect acquisition model
• Sales force management
• Lead the implementation of the liability strategy at the area
• Review, analyze and manage the customer portfolio for profitable growth
• Initiate development of strategies for customer acquisition, retention, and cross sell
• Support where necessary, via joint customer calls and identify potential customers
• Together with Branch Managers, enhance the bank's image through area promotions, community activities etc.
• Manage service delivery in the network to the highest competitive standards
• Monitor service standards for the network and audit expected behaviors.
• Initiate customer satisfaction surveys to obtain customer feedback and realign processes or initiate major change initiatives
• Monitor customer satisfaction survey ratings, net promoter score or any other survey/ feedback ratings taken from customers and ensure continuous improvement if below benchmark, sustain and better quality service
• Co-ordinate and facilitate work process improvements across the branch network

Key Responsibilities
Processes
Operations & Compliance

• Ensure satisfactory ratings in all internal/external audits conducted at all branches in the zone
• Control and periodically check operational risks and workflows
• Review key operational risks and efficiency indicators
• Provide approvals/recommendations on credit applications

Integration/ Change Management

• Drive the branch rationalization programme at the area
• Co-ordinate branch exits and new branch openings
• Facilitate the implementation of new systems and processes across the branch network
• Lead the transaction migration initiative at the area

Segment Ownership

• Implement all segment/ product initiatives in the zone (PRB/ Premium/ Personal/ SME)
• Jointly own the delivery of segment / product (PRB/ Premium/ Personal/ SME) targets with the branch managers & segment associate directors

People & Talent
People Management

• Drive and embed a strong performance culture through inspiring, motivating, and rigorous performance management discipline. Develop and build talents within the network through optimal resourcing, capacity planning, succession planning and engagements
• Achieve high employee engagement and satisfaction. Retain talent, check attrition. Manage and mentor network staff and Union interface to ensure overall employee satisfaction
• Identify training, development and counselling needs for staff
• Undertake career growth planning for performers in the branch network

Governance

• Ensure he/ she is fully aware of all the policies and procedures issued in relation to ORMA, Group Code of Conduct, KYC/CDD/EDD and Money laundering prevention and ensure compliance thereto. Any suspicious transaction must immediately be reported as per guidelines
• He/ She is aware of bank's Mis-selling & Sales Policies and ensure adherence all the times within the network
• Premises management in areas of merchandising, housekeeping as well as store management. Branch upkeep and maintenance
• Responsible for health and safety for all. As part of the Health and Safety guidelines you should:
• Take reasonable care for the health and safety of co-workers and those who may be affected by your actions or your omissions; Co-operate with Management to support and promote Health and safety in the workplace
• Ensure that your actions do not put others at risk; Work in a healthy and safe manner
• Encourage others to work in a healthy and safe manner
• Report all accidents and incidents and bring to the attention of the management any hazard in the workplace

As a manager you are also responsible for the health and safety aspects within your area of control. You need to ensure that

• Your employees are adequately trained and supervised to perform their tasks in a safe manner and are free to raise any Health and safety issues and these issues are addressed appropriately.
• The contractors working in your area or for you are working in a safe & healthy manner

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group's Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate, and resolve risk, conduct and compliance matters.

Key stakeholders

• WRB Head, Head - Affluent Banking, Leadership Team, Department Heads

Other Responsibilities

• Embed Here for good and Group's brand and values in India; Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures;

Skills and Experience
Technical Skills:

• Strong knowledge of retail banking products (CASA, loans, deposits, insurance, investments).
• Wealth knowledge and customer handling skills
• Analytical skills

Behavioural Competencies:

• Excellent communication skills and presentation skills
• High level of inter-personal skills & integrity

Ability to influence Senior Management and provide thought leadership

• Strong knowledge of retail banking products (cards, loans, deposits, insurance, investments).

• Proficiency in using banking software/ application and CEMS systems.

Qualifications
Educational Background:

• Preferably a Master's Degree in any discipline, other banking certifications will be an advantage

Work Experience:

• Should have at least 15 years of Banking experience, particularly handling Senior Management role in Banking Operations, managing bigger region/ cluster of branches. Experience of handling large teams across large geographies will be an added advantage.

About Standard Chartered
We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.
Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer
In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

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