- Job Title: Digital Marketing Executive (SEO)- Experience: 2-3 YearsKey Responsibilities:- Develop and implement SEO strategies to improve search engine rankings and increase organic traffic across various platforms.- Perform keyword research, analyze competitor SEO strategies, and optimize content for search engines (on-page and off-page).- Optimize content (blogs, website pages, landing pages, etc.) to improve visibility and engagement.- Monitor and analyze SEO performance using tools like Google Analytics, SEMrush, Ahrefs, Google Search Console, etc.- Execute and manage digital marketing campaigns across social media platforms, Google Ads, and other paid channels to drive traffic, engagement, and conversions.- Collaborate with the content team to ensure all content is SEO-optimized and follows best practices for search engine visibility.- Prepare and present regular reports on SEO performance, campaign results, and other digital marketing efforts to stakeholders.- Create and manage a monthly content calendar for all social media platforms (Facebook, Instagram, LinkedIn, etc.) ensuring regular and consistent posting to engage the audience.- Manage and track the company's social media profiles and work on increasing engagement and followers across platforms like Facebook, Instagram, LinkedIn.Requirements:- 2-3 years of experience in SEO and digital marketing.- Strong understanding of SEO techniques, keyword research, content optimization, and link-building strategies.- Hands-on experience with Google Analytics, SEMrush, Ahrefs, Google Search Console, and other SEO tools.- Hands-on experience with WordPress CMS for posting and managing blogs, ensuring that all content is SEO-optimized.- Proficiency in creating SEO-friendly content and ensuring optimization for search engines.- Solid understanding of social media marketing, including running campaigns and increasing engagement.- Excellent communication, writing, and editing skills. (ref:updazz.com)
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