Job Description

- Strong opportunities to progress your career- Flexible working options- Work alongside & learn from best in class talentOur client is a dynamic and innovative IT solutions and Digital Marketing company based in Bangalore. They specialize in providing cutting-edge services to their clients, and they are looking for a passionate and skilled Digital Marketing Executive to join their team.The Job:We are seeking a proactive and results-oriented Digital Marketing Executive to manage and execute our digital marketing strategies. The ideal candidate will have hands-on experience in various aspects of digital marketing and a strong understanding of performance marketing channels.Key Responsibilities:Paid Advertising:- Plan, create, and manage effective campaigns on Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, etc.)- Monitor campaign performance, analyze data, and optimize campaigns to achieve key performance indicators (KPIs) like ROI, lead generation, and brand awareness.Search Engine Optimization (SEO):- Conduct keyword research and competitive analysis.- Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic.- Monitor and report on SEO performance using tools like Google Analytics and Google Search Console.Content and Social Media Management:- Assist in content creation for various digital platforms (social media posts, blogs, ad copy, etc.).- Maintain a content and social media calendar to ensure timely and consistent posting.AI and Automation:- Utilize tools like ChatGPT to assist in content generation and ideation.- Explore and implement new AI tools to streamline marketing workflows.Reporting and Analysis:- Generate regular reports on marketing campaign performance.- Provide insights and recommendations based on data to improve future strategies.Ideal Candidate:Required Skills and Qualifications:- Education: Bachelor's degree in Marketing, Communications, or a related field is preferred.- Experience: Minimum of 1-2 years of hands-on experience in a digital marketing role.Technical Skills:- Proven experience in managing Meta Ads and Google Ads campaigns.- Solid understanding of SEO best practices.- Familiarity with marketing analytics tools (e.g., Google Analytics).- Experience with calendar scheduling and social media management tools.- Proficiency in using AI tools like ChatGPT for content creation.Soft Skills:- Strong analytical and problem-solving skills.- Excellent written and verbal communication.- Ability to work independently and as part of a team.- Detail-oriented and highly organized.Why Join Render Infotech?- Be a part of a growing and innovative company.- Work in a collaborative and supportive team environment.- Opportunity to learn and grow your skills with new technologies.- Competitive salary and benefits package. (ref:updazz.com)

Skills Required