Strategy & Planning:Developing and executing social media strategies aligned with overall marketing objectives. Content Creation:Producing high-quality, engaging content (text, images, videos) for various platforms. Community Management:Monitoring and responding to comments, messages, and mentions, fostering positive engagement. Campaign Management:Planning and executing social media advertising campaigns, including budget allocation and optimization. Performance Analysis:Tracking and analyzing social media metrics to assess performance and identify areas for improvement. Trend Monitoring:Staying up-to-date with the latest social media trends, tools, and best practices. Collaboration:Working with other teams (marketing, sales, customer service) to ensure alignment and integration of social media efforts. Reporting:Generating reports on social media performance and providing insights to stakeholders. Required Skills & Qualifications :Social Media Expertise : Deep understanding of various social media platforms (e.g., Facebook, Instagram, X, LinkedIn, TikTok). Content Creation : Ability to create engaging and visually appealing content. Communication Skills : Excellent written and verbal communication skills. Analytical Skills : Ability to analyze data and metrics to optimize performance. Organization & Time Management : Ability to manage multiple tasks and deadlines. Creativity & Innovation : Ability to develop new and innovative social media strategies. Customer Service : Familiarity with customer service principles and practices. Marketing Knowledge : Understanding of marketing principles and best practices. Preferred : Bachelor's degree in marketing, communications, or a related field. (ref:updazz.com)
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