Job Description

Job Title: Marketing ExecutiveLocation: New DelhiExperience: 2-5 YearsIndustry: E-commerce / Fashion / Consumer BrandJob OverviewWe are looking for a motivated and hands-on Marketing Executive to plan, execute, and optimize marketing initiatives across digital platforms. The role includes managing digital and performance marketing campaigns, SEO (online and offline), content coordination, influencer marketing, and supporting brand growth and expansion.Key Responsibilities1. Plan and manage digital marketing campaigns across Meta (Facebook, Instagram), Google, YouTube, and other platforms2. Execute performance marketing campaigns focused on lead generation, sales, and ROI3. Monitor campaign performance, analyze data, and optimize for improved results4. Support content marketing initiatives across website, social media, blogs, and campaigns5. Coordinate with content creators, designers, and agencies for marketing creatives and copy6. Support online SEO activities including keyword research, on-page optimization, and content alignment7. Assist with offline SEO activities such as local listings, directory submissions, and brand visibility efforts8. Identify and collaborate with influencers and creators for marketing campaigns9. Support brand launches, product promotions, and market expansion initiativesrepare basic performance, content, and SEO reports10. Prepare performance, content, and SEO reportsSkills & Requirements1. Hands-on experience in digital and performance marketing2. Working knowledge of Meta Ads, Google Ads, and YouTube Ads3. Basic understanding of content marketing and campaign storytelling4. Knowledge of online and offline SEO fundamentals5. Understanding of influencer marketing and brand collaborations6. Familiarity with analytics and reporting tools7. Strong communication, coordination, and execution skillsPreferred Qualifications1. Experience in e-commerce, fashion, or consumer brands2. Exposure to content planning, SEO, or retention marketing3. Creative mindset with data-driven thinking4. Willingness to learn and adapt to new marketing trendsWhat We Offer1. Opportunity to work on brand building and growth initiatives2. Exposure to multi-channel marketing and content-driven campaigns3. Performance-focused and learning-oriented work environment4. Healthy work and growth oriented environment with - "RESERVE FOR DESERVE". (ref:updazz.com)

Skills Required