Email Marketing Specialist

Year    Remote, IN, India

Job Description

Big Drops Marketing Group

is a leading

performance Ad network

with offices in the

UAE, India, and the U.S.

We specialize in promoting a wide range of offers across multiple channels, with a primary focus on

email marketing

. Our mission is to deliver high-quality traffic and measurable results for our clients, driving customer engagement and conversions through targeted campaigns.

We are looking for a highly skilled

Email Marketing & Deliverability Specialist

to manage and scale our

first-party and third-party email campaigns

. The ideal candidate has a deep understanding of

inboxing, compliance, and technical email infrastructure

, beyond just ESP usage.

You'll be responsible for

maximizing deliverability, maintaining domain reputation, and ensuring campaigns are fully compliant

while driving revenue through high-performing email strategies.

Key Responsibilities



Manage and execute

email marketing campaigns

for first-party data (internal lists) and 3rd-party list management. Optimize

inboxing performance

by testing different strategies, creatives, and setups. Set up and manage email delivery using

ESPs

and (preferably)

self-hosted servers/AWS SES/Postfix setups

. Configure and maintain

email authentication protocols

(SPF, DKIM, DMARC, BIMI). Oversee

domain reputation management

, IP warmups, and rotation strategies. Ensure

compliance with legal frameworks

(CAN-SPAM, GDPR, CASL) and best practices. Build and test

responsive HTML/CSS email templates

with proper rendering across devices and clients. Analyze and interpret

email headers

to diagnose deliverability issues, spam placement, or ISP filtering. Collaborate with creative teams to test

subject lines, templates, and CTAs

for higher engagement. Work with DevOps/Tech teams on

domain records, DNS, feedback loops, suppression lists, and list hygiene

. Research and implement

advanced deliverability strategies

to stay ahead of ISP filtering and evolving inbox rules.

Required Skills & Experience



Proven experience in

email marketing & deliverability management

(both first and third-party emailing). Strong technical knowledge of

SPF, DKIM, DMARC, BIMI, MX, PTR, DNS records

. Hands-on experience with

ESP platforms

and preferably

direct sending via servers/AWS SES

. Proficiency in

HTML and CSS for email development

(clean, lightweight code for inboxing). Ability to read and analyze

email headers

to troubleshoot deliverability and reputation issues. Solid understanding of

inboxing strategies, IP/domain reputation, and warm-up practices

. Familiarity with

list hygiene, suppression management, segmentation, and 3rd-party list compliance

. Strong knowledge of

CAN-SPAM, GDPR, CASL, and global email compliance rules

. Analytical mindset with ability to interpret deliverability reports and performance metrics.

Nice to Have (Preferred)



Experience with

MTA setups

(Postfix, PowerMTA, MailWizz, etc.). Ability to

script automation workflows

(Python, Node.js, or PHP for email-related automation). Familiarity with

feedback loop APIs, blocklist monitoring, and inbox monitoring tools

. Prior experience in

affiliate or performance marketing email campaigns

.

What We Offer



Competitive salary +

performance-based bonuses

. Opportunity to

build and manage large-scale email operations

. Autonomy to experiment with

different setups, tools, and deliverability strategies

. Growth-focused environment working with

first-party data monetization at scale

.
Interested candidate can share resume at monika@bigdropsmarketing.com

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

Paid sick time
Application Question(s):

How Much Experience Do you have in Email Marketing? What's Your Current CTC? What's Your Excepted CTC?
Work Location: Remote

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Job Detail

  • Job Id
    JD4314678
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Remote, IN, India
  • Education
    Not mentioned
  • Experience
    Year