Key Responsibilities:
Email Marketing:
Plan and execute outbound email campaigns to targeted industry segments
using tools like Mailchimp, HubSpot, or Lemlist.
Personalize and optimize email copy for higher open and response rates.
Build prospect lists based on ICP (Ideal Customer Profile) and industry
relevance.
Track performance metrics (open rate, CTR, reply rate) and iterate campaigns
accordingly.
Cold Calling:
Reach out to leads via phone to introduce AnalyticsLiv's services and offerings.
Communicate clearly the value of services like GA4 setup, SEO, Performance
Marketing, DV360, and Analytics.
Schedule intro/discovery calls for the sales team with qualified leads.
Maintain call logs, lead status, and follow-ups in CRM systems.
Requirements:
1-3 years of experience in email marketing, cold calling, or inside sales
(preferably in a digital agency or SaaS company)
Excellent verbal and written communication skills in English
Strong understanding of marketing and digital media services (basic knowledge
of Google Ads, SEO, GA4, etc. is a plus)
Experience with CRM and email marketing tools (HubSpot, Mailchimp, Lemlist,
etc.)
Self-motivated, target-driven, and comfortable with outbound outreach
Ability to research and qualify potential leads independently
Preferred:
Prior experience in a marketing agency or performance media environment
Exposure to tools like Apollo.io, SalesHandy, or LinkedIn Sales Navigator
Bachelor's degree in Marketing, Communications, or related field
Job Types: Full-time, Permanent, Fresher
Pay: ₹13,728.44 - ₹30,543.13 per month
Benefits:
Health insurance
Paid sick time
Provident Fund
Schedule:
Day shift
Monday to Friday
Work Location: In person
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