Join our marketing team to plan, execute, and optimize end-to-end email campaigns. You'll help build messaging, manage lists, tighten data practices, and strengthen B2B lead generation targeting US/Canadian audiences.
Key Responsibilities :
Work with the team to build and implement email marketing strategies.
Identify audience segments, set campaign goals, and schedule emails for maximum impact.
Maintain clean, compliant email databases; manage opt-ins and follow data/privacy regulations.
Create engaging email content--subject lines, copy, visuals, and CTAs that reflect our brand voice.
Design responsive email templates that work across devices and browsers.
Run A/B tests to optimize campaigns (subject lines, visuals, timing).
Track and analyze metrics like deliverability, opens, clicks, conversions, and ROI.
Keep up with industry best practices and trends to continually improve performance.
Required Skills & Qualifications
Bachelor's in Marketing, Communications, or similar
06 -2 years in email marketing or related marketing roles
Strong working knowledge of GDPR, CAN-SPAM, deliverability, and email best practices
Familiarity with platforms like Mailchimp, HubSpot, Constant Contact, or similar
Basic HTML/CSS skills for email template adjustments
Skilled in data analysis and reporting using tools like Google Analytics
Experience with A/B testing and familiarity with ad platforms like Google Ads
Excellent written and verbal communication skills, with strong attention to detail
Ability to work effectively in a fast-paced, deadline-driven environment
Interested Candidate can drop their CV at
yogita@upbstechnology.com
or can directly WhatsApp on
+91 97736 11071
Job Type: Full-time
Pay: ?15,000.00 - ?30,000.00 per month
Language:
English (Preferred)
Work Location: In person
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