Email Marketing Executive
Year Mohali, Punjab, India
Job Description
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: We are seeking a skilled Email Marketer to join SEO Quartz, where you will enhance our lead generation efforts for website development and digital marketing services, including SEO, SMM, and PPC. You will be responsible for designing, implementing, and optimizing email marketing campaigns that effectively promote our services to a targeted professional audience, with the goal of increasing leads and conversions. Responsibilities:
- Campaign Development and Execution:
- Craft targeted email marketing campaigns to promote our web development, SEO, SMM, and PPC services.
- Design emails to engage different segments of the market, focusing on potential leads in industries likely to benefit from our services.
- Manage the end-to-end process from the creative design, use of marketing automation tools, to tracking and reporting on campaign results.
- Content Creation:
- Develop compelling and persuasive copy that clearly conveys the value of our services and encourages recipients to take action.
- Tailor content to address the needs and interests of potential leads, highlighting case studies, testimonials, and the benefits of our integrated digital marketing approach.
- Lead Generation:
- Utilize email campaigns to generate leads by encouraging sign-ups, consultations, and direct inquiries about our services.
- Implement lead nurturing strategies that engage potential clients at different stages of the decision-making process.
- Performance Metrics:
- Analyze campaign outcomes in detail using metrics such as open rates, click rates, conversion rates, and ROI to assess the effectiveness of email marketing strategies.
- List Management:
- Grow and refine the email marketing list with a focus on enhancing segmentation and personalization strategies to improve engagement and effectiveness.
- Proven experience as an Email Marketer, preferably with a background in marketing for website development and digital marketing services.
- Strong understanding of digital marketing services including SEO, PPC, and social media marketing.
- Proficient with email automation tools (e.g., MailChimp, HubSpot) and CRM software.
- Exceptional writing and editing skills, with the ability to create clear and effective messages tailored for B2B marketing.
- Solid knowledge of performance analysis and reporting with tools such as Google Analytics and email campaign management tools.
- Excellent organizational and project management skills, capable of managing multiple campaigns simultaneously and meeting deadlines.
- Cell phone reimbursement
- Paid sick time
- Day shift
- Night shift
- Yearly bonus
- Bachelor\'s (Preferred)
- Lead generation: 1 year (Preferred)
- total work: 1 year (Preferred)
- Marketing: 1 year (Preferred)
- English (Preferred)
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Job Detail
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Job IdJD3278012
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMohali, Punjab, India
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EducationNot mentioned
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ExperienceYear