Job Description

Key Responsibilities:

Plan, create, and execute

email marketing campaigns

(promotional, newsletters, announcements). Set up and manage

automated email flows

such as: Welcome flow, Abandoned cart flow, Browse abandonment flow, Post-purchase flow, Win-back / re-engagement flow etc. Work on

customer journeys

based on user behavior and lifecycle stages. Perform

email list segmentation

based on engagement, purchase behavior, and customer data. Create and manage email templates (basic HTML or drag-and-drop editors). Coordinate with design/content teams for creatives and copies. Monitor and analyze campaign and flow performance (open rate, CTR, conversions). Optimize subject lines, content, and send times to improve performance. Ensure best practices for

email deliverability

and compliance (opt-ins, unsubscribes). Maintain email hygiene and manage subscriber lists.

Required Skills & Experience

1-3 years of experience in

Email Marketing

, preferably in

E-commerce

. Hands-on experience with email marketing tools such as

Klaviyo, Mailchimp, HubSpot, or similar

. Basic understanding of: Email flows & automation Customer journeys Segmentation strategies Experience working with

Shopify / WooCommerce

or other e-commerce platforms. Ability to analyze data and derive actionable insights. Good communication and coordination skills.
Job Type: Full-time

Pay: ?20,000.00 - ?30,000.00 per month

Work Location: In person