Job Description

ECommerce Sales Manager - Agrifood & Dairy Business

Position:

ECommerce Sales Manager

Location:

Ahmedabad, Gujarat

Job Type:

Full-time

Purpose

To drive online revenue growth by managing and expanding the company's presence across leading e-commerce and quick commerce platforms, ensuring optimized listings, effective campaigns, operational excellence, and data-driven decision-making to enhance brand visibility and profitability.

KRAs, Brief Descriptions, and Responsibilities

Marketplace Strategy & Sales Growth

Brief:

Develop and execute platform-specific strategies to achieve sales and growth targets across marketplaces.

Roles and Responsibilities:

Formulate and implement sales strategies for Amazon, Flipkart, BlinkIt, Zepto, and other platforms. Develop annual/monthly e-commerce sales plans aligned with overall business goals. Identify new marketplace opportunities and negotiate onboarding terms. Monitor performance trends and make real-time adjustments to meet revenue targets. Regularly review analytics to improve sales conversion and reduce return rates.

Product Listings, Optimization & Brand Visibility

Brief:

Enhance product visibility and ranking through optimized listings and A+ content.

Roles and Responsibilities:

Optimize titles, keywords, descriptions, bullet points, and product images. Manage A+ content and brand store setup to improve brand presentation. Conduct keyword research and implement SEO best practices for marketplaces. Regularly audit listings for accuracy, compliance, and competitiveness. Collaborate with the design team for attractive creatives and product visuals.

Campaign Management & Promotions

Brief:

Plan and manage advertising campaigns and promotions to maximize traffic and ROI.

Roles and Responsibilities:

Develop and execute sponsored ad campaigns (PPC, display, brand ads). Plan and monitor promotional events, festive campaigns, and seasonal offers. Track ROI and optimize ad spend through performance analytics. Coordinate with marketing and finance for campaign budgeting and effectiveness tracking. Analyze competitors' pricing and promotional strategies for insights.

Operations, Inventory & Order Fulfillment

Brief:

Ensure seamless order processing, inventory control, and coordination for e-commerce fulfillment.

Roles and Responsibilities:

Coordinate with the supply chain and warehouse teams for order processing and timely dispatch. Monitor stock levels to prevent overstocking or stockouts. Manage product availability and delivery SLAs across platforms. Work with logistics partners and customer support teams for issue resolution. Maintain compliance with e-commerce platform policies and regulations.

Reporting, Analytics & Performance Insights

Brief:

Track key performance metrics and generate actionable insights for management.

Roles and Responsibilities:

Generate weekly/monthly reports on sales, traffic, conversion, and ad performance. Conduct profitability and ROI analysis for campaigns and product categories. Use analytical tools (Excel, Google Analytics, Seller Central dashboards) to derive trends. Identify areas of improvement in operations, listings, or campaign strategies. Present insights and recommendations to management for business growth.

Additional Key Responsibilities

Coordinate with internal stakeholders for cross-functional initiatives. Manage vendor relationships and negotiate contracts for marketplaces. Ensure digital compliance, product certifications, and FSSAI-compliant information. Assist in product launch activities on new e-commerce platforms. Stay updated on evolving marketplace algorithms, tools, and best practices.

Requirements

Education:

Bachelor's degree in Business, Marketing, or related field (MBA preferred).

Experience:

5-8 years of experience in e-commerce and quick commerce sales management.

Technical Skills:

Strong knowledge of Amazon Seller Central, Flipkart Seller Hub, and quick commerce dashboards.

Functional Skills:

Hands-on experience with PPC, SEO, campaign optimization, and marketplace analytics.

Tools:

Proficiency in MS Excel, Google Analytics, and data reporting.

Soft Skills:

Analytical, negotiation, communication, multitasking, and leadership skills

Job Type: Full-time

Application Question(s):

1. How many years of experience do you have as an ECommerce Sales Manager? 2. Have you worked with Amazon, Flipkart, Shopify, BlinkIt, Zepto, or BigBasket? 3. What is your overall work experience? 4. What is your notice period? 5. What is your current CTC? 6. What is your expected CTC?
Work Location: In person