E Commerce / Marketplace Performance Marketing Specialist

Year    MH, IN, India

Job Description

Why Join BC Web Wise? BC Web Wise is a leading digital marketing and advertising agency, known for its creative excellence and client-centric approach. As a Copywriter in our team, you'll have the opportunity to work on diverse projects for a wide range of clients, allowing you to enhance your skills and gain valuable experience. We foster a collaborative work culture that encourages creativity and innovation, and we take pride in delivering impactful campaigns that make a difference.

Roles & Responsibilities:-

Manage and scale performance marketing campaigns across E-commerce and marketplace platforms including Amazon, Flipkart, Nykaa, and other relevant marketplaces. Plan, execute, and optimise marketplace ad formats (Sponsored Products, Sponsored Brands, Sponsored Display, Search Ads, etc.) to drive profitable growth. Own and continuously improve key performance metrics such as ACOS, ROAS, TACOS, CTR, CVR, and overall revenue growth. Conduct keyword research, bid optimisation, and search term mining to improve product visibility and ranking. Optimise product listings (titles, bullets, descriptions, images, A+ content) in collaboration with content and design teams to improve conversion rates. Monitor marketplace search trends, category movements, and competitor activity to identify growth opportunities. Plan and execute launch strategies for new products including visibility, ranking, and review generation. Manage budgets, forecasts, and pacing to ensure efficient spend and maximum returns. Analyse performance data and prepare daily/weekly/monthly reports with actionable insights and recommendations. Collaborate with internal teams (brand, creative, supply chain, operations) to align marketing efforts with inventory and business goals. Drive deal participation, seasonal campaigns, and sale events (e.g., Prime Day, Big Billion Days, Nykaa sales). Test and scale new formats, placements, and optimisation strategies to improve efficiency and performance. Ensure adherence to marketplace policies, guidelines, and best practices.

How to Apply:

Send your resume and cover letter to

bcwwhr@bcwebwise.com

Ready to make your mark? Apply now and let's innovate together!

Skills performance marketing

campaigns

marketplace management

optimization

e-commerce
* manage budgets

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Job Detail

  • Job Id
    JD5069571
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    MH, IN, India
  • Education
    Not mentioned
  • Experience
    Year