This includes defining the overall online sales approach, setting sales goals, and developing plans to achieve them.
Managing Online Store Operations:
This involves overseeing website design, functionality, and user experience, as well as ensuring seamless store operations.
Managing Digital Marketing Campaigns:
Developing and implementing online marketing strategies, including SEO, PPC, email marketing, and social media campaigns, to drive traffic and sales.
Analyzing Sales Data and Identifying Trends:
Tracking key performance indicators (KPIs), analyzing sales data, and identifying areas for improvement in the customer journey and conversion rates.
Optimizing Sales Funnels and Conversion Rates:
Identifying and implementing strategies to improve the efficiency of the sales funnel and increase the percentage of website visitors who make a purchase.
Improving Customer Experience:
Focusing on enhancing the online shopping experience, including website usability, product presentation, and customer service.
Working with Cross-Functional Teams:
Collaborating with marketing, IT, product, and customer service teams to ensure seamless online store operations.
Staying Updated on Industry Trends:
Keeping up-to-date on the latest e-commerce trends, technologies, and best practices to stay competitive.
Essential Skills:
Strong analytical skills:
The ability to analyze sales data, identify trends, and make data-driven decisions.
Digital marketing knowledge:
Understanding of SEO, PPC, email marketing, and social media marketing.
Excellent communication skills:
The ability to communicate effectively with cross-functional teams and customers.
Problem-solving skills:
The ability to identify and resolve issues that may arise in the online store or sales process.
Project management skills:
The ability to manage multiple projects and deadlines effectively.
Technical proficiency:
Understanding of e-commerce platforms and website technologies.
Business acumen:
Understanding of the business objectives and how e-commerce contributes to achieving them.
Job Type: Full-time
Pay: ₹25,000.00 - ₹65,000.00 per month
Work Location: In person
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