to manage and optimize our paid marketing campaigns. The ideal candidate will have a strong understanding of
Google Ads
, lead-generation strategies, and performance-driven marketing. You will work closely with the marketing team to develop and implement effective digital ad strategies that drive quality traffic, generate leads, and maximize ROI.
Key ResponsibilitiesLead Generation
Create, manage, and optimize campaigns focused on high-quality lead generation.
Identify new opportunities to increase lead volume and improve conversions.
Google Ads Management
Plan, execute, and optimize
Google AdWords / Google Ads
campaigns.
Conduct keyword research, audience targeting, and ad copy creation.
Manage bidding strategies and monitor cost efficiency.
Strategy & Collaboration
Work with the marketing team to develop data-driven SEM strategies.
Provide suggestions for landing page enhancements and funnel improvements.
Performance Monitoring
Track daily campaign performance, KPIs, and ROI.
Analyze data to identify trends and implement optimization strategies.
Prepare weekly and monthly performance reports.
Market & Industry Research
Stay updated with the latest trends in SEM, PPC, digital marketing tools, and competitive landscape.
Implement best practices to ensure maximum campaign effectiveness.
Requirements
Proven experience in SEM/PPC campaign management.
Strong knowledge of Google Ads, keyword tools, and analytics platforms.
Ability to analyze data and make performance-driven decisions.
Excellent communication and coordination skills.
Understanding of digital marketing funnels and lead-generation strategies.
Job Types: Full-time, Permanent
Pay: ?25,000.00 - ?30,000.00 per month
Benefits:
Cell phone reimbursement
Paid sick time
Work Location: In person
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