Job Description

Location

: Gurugram

Experience

: 5+ Years

Role

: Manager - Ecommerce & Performance Marketing

About the Role:

We are seeking a highly skilled Performance Marketing Manager for our product-based brand with deep expertise in ecommerce sales campaigns, marketplace ads, and ROAS-driven performance marketing. This role requires hands-on experience in managing ad campaigns on Amazon, Flipkart, and other marketplaces, along with strong command over Google Ads for e-commerce.

Key Responsibilities:

Plan and execute e-commerce performance campaigns to drive sales across platforms. Manage marketplace advertising on Amazon Ads, Flipkart Ads, and other relevant portals. Track and optimize cost per sale, ROAS, conversions, ACOS, TACOS, and overall sales performance. Strategize and execute Google Ads campaigns for ecommerce, Search, Shopping, Display, and Performance Max. Develop and manage end-to-end sales funnels for ecommerce. Monitor daily campaign performance, product visibility, buy-box competitiveness, and ad spend allocation. Work on listing optimization, pricing strategies, content quality, and category growth. Coordinate with inventory, sales, design, and product teams for campaign improvement. Conduct detailed performance reporting, including sales KPIs, ROAS, and marketplace insights. Identify growth opportunities across channels and implement actionable plans.

Must-Have Skills

Google Ads experience is mandatory (Shopping, PMax, Search). Hands-on experience in Amazon and Flipkart advertising. Strong understanding of ecommerce metrics - ROAS, ACOS, TACOS, cost per sale, product visibility. Proven expertise in running sales-led ad campaigns for e-commerce brands. Ability to handle large budgets and deliver measurable results.

Good to Have

Experience with tools like Helium10, Jungle Scout, and Amazon Brand Analytics. Prior experience in D2C/marketplace operations. Strong analytical and reporting capabilities.
Job Types: Full-time, Permanent

Pay: ₹219,197.00 - ₹943,024.51 per year

Benefits:

Life insurance Paid sick time Paid time off
Work Location: In person