who can manage and scale paid advertising campaigns across Meta, Google, and other e-commerce platforms. The ideal candidate understands ROAS optimization, product funnels, and performance-driven strategies.
Key Responsibilities
Plan, launch, and optimize e-commerce ad campaigns (Meta Ads, Google Shopping, YouTube Ads, etc.).
Manage product catalogs, merchant center, pixel setup, and event tracking.
Analyze campaign performance and scale profitable audiences.
Run A/B tests for creatives, copy, placements, and landing pages.
Work closely with creative and content teams to improve ad performance.
Monitor daily budgets, ROAS, CPC, CPA, and conversion rates.
Prepare weekly reports and insights for management/clients.
Required Skills
1-3 years of experience in e-commerce advertising.
Strong knowledge of Meta Ads, Google Ads, and Shopping Campaigns.
Ability to optimize for conversions and ROAS targets.
Understanding of Shopify, WooCommerce, tracking, and attribution.
Strong analytical and data interpretation skills.
Familiarity with tools like GA4, Meta Events Manager, and Merchant Center.
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
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