Job Description

Copy Writer/ Senior Copy Writer  :Responsibilities :- Think creatively and play with words to write clear, concise, and catchy copies for lead generation and sales campaigns- Come up with innovative ideas to promote the products (online courses) via ads, posts, reels, stories, and more- Develop compelling and research-driven content for but not limited to, ad landing pages, promotional emails, social media platforms, and brochures. - Edit and proof-read copies and content to ensure that it is composed as per the brief and avoids plagiarism- Generate creative content for affiliate marketing banners and text ads- Research and evaluate competitor's content marketing strategy - Collaborate with designers and other members of the marketing team, and provide creative directions as required - Work on multiple variations of the copy for A/B testing - Amend, revise, or recreate the copies or campaigns based on the feedback from internal stakeholders or customers - Keep up to date with popular industry trends- Collaborate with the Data Analytics team to measure the effectiveness of campaignsJob Requirements :- Good understanding of social media and Google ads- Creative and persuasive writing skills- Expertise in storytelling- Strong communication and interpersonal skills- Ability to work hard, and experience in a deadline-driven, fast paced environment- Bachelor's degree in English Literature, Communication, Marketing, Journalism or related fields are preferred but not mandatory - A keen eye for detailsWork Experience : 2 - 4 yearsEducation :UG : Any graduate- Full Time, Permanent (ref:updazz.com)