Director Growth Performance Marketing

Year    KA, IN, India

Job Description

Gushwork.ai is one of the fastest-growing AI startups globally, combining cutting-edge AI with human expertise to help businesses scale marketing operations efficiently. In just one year, we've partnered with 200+ businesses, driving success through AI-assisted SEO and marketing automation.
We've raised $10M+ from top global investors, including Lightspeed, SIG, B Capital, and Beenext, and are building the world's largest AI+human marketing engine. Our mission is to enable businesses to do more with less through AI-driven growth solutions.

About the Role


We're looking for a

Performance Marketing Lead / Director of Growth (Performance)

-- someone who's driven by numbers, experiments, and impact. You'll own paid acquisition end-to-end across Google, Meta, and LinkedIn, and build a predictable, scalable pipeline for growth.
If you're someone who thrives in startup chaos, scales fast, and knows how to turn ad dollars into revenue -- this is your role.

What You'll Do



Performance Marketing (Focus - Google Ads first)

Lead B2B performance campaigns across Google, Meta, and LinkedIn, with a strong focus on lead-gen and funnel optimization. Manage and optimize large monthly budgets ($100K+), driving measurable improvements in CAC, pipeline quality, and ROI. Build a structured experimentation roadmap -- test audiences, creatives, and messaging for higher conversion efficiency. Partner with design and content teams to build scroll-stopping creatives and high-performing landing pages.

Growth Strategy & Analytics

Design and execute the overall growth strategy across inbound and paid channels.
Track and analyze funnel performance across every stage (impression democlose). Build and maintain dashboards in GA4, Amplitude, or Sheets -- with actionable insights shared weekly. Experiment with audience segmentation, ad journeys, and retargeting loops to improve lead-to-deal velocity.

Team & Leadership

Manage and coach a small team of growth specialists and performance marketers. Collaborate with Founders, Sales, and Product teams to align acquisition strategy with business outcomes. Drive clarity, speed, and accountability -- making experimentation a company-wide superpower.

What You'll Bring



5-10 years of experience in B2B SaaS or growth-stage startups with a focus on performance and demand generation. Hands-on expertise with Google Ads (must-have), plus strong knowledge of Meta and LinkedIn Ads. Proven track record managing large-scale paid campaigns with measurable ROI and CAC impact. Deep understanding of B2B funnels, conversion attribution, and lead quality optimization. Strong analytical mindset -- comfortable turning data into insights and strategic action. Leadership experience -- you've built, led, or mentored growth teams before. Excellent communication and presentation skills; clarity and speed in execution are your strengths.

Why You'll Love It Here



Work directly with the founders -- fast decisions, no red tape. Own your function end-to-end -- from strategy to execution to outcomes. Be part of a $10M+ funded rocketship, scaling globally with AI at its core. A high-agency, high-trust environment where impact speaks louder than titles.


We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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Job Detail

  • Job Id
    JD4563641
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KA, IN, India
  • Education
    Not mentioned
  • Experience
    Year