Job Description

Company Description
About Forbes Advisor
We believe in the power of entrepreneurial capitalism and use it on the various platforms to
ignite the conversations that drive systemic change in business, culture, and society. We
celebrate success and are committed to using our megaphone to drive diversity, equity and
inclusion.
We are the world’s biggest business media brand and we consistently place in the top 20 of the most-popular sites in the United States, in good company with brands like Netflix, Apple and Google. In short, we have a big platform and we use it responsibly. This position plays an integral role in the daily operation of the Digital PR department and
including the management of maintaining press, and industry relations.


Main Responsibilities

• Working as a part of the SEO team and closely with the Editorial team to identify content marketing opportunities to build coverage and links back to key product areas
• Lead and build outreach strategies, including executing tailored outreach pitches, writing press releases, and seeking out promotion opportunities
• Working closely with Editorial teams to create compelling headlines from internal survey results and other internal data sources
• Responding to inbound requests
• Assisting with planning and implementing related media coverage and promotions
• Leading brainstorms, pitching headlines and managing internal stakeholder relations. Working under pressure to tight deadlines
• Producing regular reports on outreach activity and earned media coverage, including backlinks and above-the-line promotions
• Helping to plan promotion strategies for campaigns, taking a lead role in securing results including taking the lead on the writing of press releases, pitches and media lists.

Experience

• Extremely proficient in all social media platforms & Microsoft Office (PowerPoint, Excel, Word)
• Social experience with a general understanding of branded social content and analytics
• 3-4+ years professional experience in public relations or editorial background
• Knowledge and experience with press releases & outreach
• Experience working with survey companies such as OnePoll, YouGov or Harris Poll

Qualifications
It’d be a plus if you are:

• Media-Savvy: You can tactfully snag a reporter’s attention, maintain key media relationships for repeat hits and proactively identify targeted media opportunities.
• An Effective Communicator: You’re able to independently craft pitches or speak to reporters and internal teams in order to reach goals.
• A Strong Relationship Builder: You work effectively within cross-functional teams. You're thoughtful when approaching or interacting with the media at all times.
• A Strategic, Creative, Curious Thinker: You spot newsworthy trends, can quickly identify pitch angles, think on your feet and develop strong campaign ideas that maximize coverage potential.
• A Proactive, Independent Self-Driver: You’re skilled at navigating ambiguity, prioritizing, executing on multiple projects and working under a deadline.
• Data-Driven: You're able to leverage internal reporting or business intelligence tools to inform team strategy.
• Growth-Minded: You adapt quickly to changing news cycles and contribute new ideas within a rapidly growing business.
• Goal-Oriented: You relentlessly prioritize media opportunities that will make the most impact towards our overall objectives as a team and company.

Related link:
https://www.forbes.com/advisor/in/
Additional Information
All your information will be kept confidential according to EEO guidelines.