Job Description

Responsibilities

Develop and curate engaging content for social media platforms and implements marketing campaigns Plan communication strategies and assist in creation and editing of written, video, and photo content. Attend events and produce live social media content and maintain unified brand voice across different social media channels Contribute to brand strategy development and brand communications, execution, evaluation to maintain standards matching with market trends and newest updates. Should work closely with the School team and Media agency with initiatives in event planning, showcasing and daily communication possibilities to promote brand building and brand awareness Coordinate with management and school team involving agency associates for approvals on media releases. Monitor social media and online platforms and ensures all promotional materials comply with the Choice standards and strategies including revising and editing the copy and all available creative materials prepared. Content creation and communication of key aspects showcasing student engagements and school activities , preparing /assisting newsletter, and other sources towards iconic campaigns in pursuits of excellent reach Study and act on tactical placement of brand practices and other standards including titles and brand positioning statements Develop content for blogs, articles, product descriptions, social media, and the website creating compelling headlines and body copy that should capture the attention and imagination of the target audience. Conduct research on social media activities including competitors thereby creating valuable weekly/monthly reports that helps to gauge the effectiveness of implemented branding campaigns Prepare reports and forecasts by analyzing data and the development plans commensurate with the commercial terms towards facilitation of estimates and billing.

Requirements:

Bachelor's degree in marketing or equivalent or prior experience in a similar role Candidates preferred with exposure to international school education. Proven content writing or copywriting experience and must be creative and innovative. Effective communication skills with excellent writing and editing skills. Time-management and organizational skills with the ability to handle multiple projects concurrently. Proficient in Adobe Photoshop, MS Office, web analytics, other editing software and various social media applications Knowledge of SEO/SEM campaigns and marketing software such as customer relationship management and content management systems
Job Type: Full-time

Pay: ₹32,000.00 - ₹35,000.00 per month

Ability to commute/relocate:

Tripunittura, Kerala: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):

How soon you can join

Education:

Bachelor's (Required)
Experience:

Content creation: 3 years (Required) Digital marketing: 4 years (Required)
Language:

English (Required)
Work Location: In person