Job Description

TCS is hiring for

Digital Marketing

role !!!




Qualification:-

Minimum 15 years of regular, full-time education (10 + 2 + 3) is mandatory.

-

Google/Bing Campaign Management, SA360, PMax Campaigns, Google Merchant Center, Shopping Ads, Excel, Power Point.

Plan and execute all search campaigns, including Google, Bing, and other search platforms using SA360. Experience with the principles of creating an advertising campaign; composing audience targeting strategies, generating ad creative for testing, and optimizing for increased ROAS. Measure and report performance of all search campaigns, and assess against goals (ROI and KPIs) Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Creating and executing a strong performance marketing strategy & execution plan Managing multi-million-dollar annual budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC Working closely with the management to share funnel conversion improvement ideas, feedback & present results.

Location

Kolkata

Job Function

BUSINESS PROCESS SERVICES

Role

Executive

Job Id

374393

Desired Skills

Marketing
Desired Candidate Profile

Qualifications

: BACHELOR OF COMMERCE