We are seeking a knowledgeable and passionate Digital Marketing Trainer to join our team and deliver engaging and industry-relevant training to students or professionals. The ideal candidate will have a strong background in digital marketing with hands-on experience across key areas like SEO, SEM, social media, content marketing, email marketing, and analytics.
Key Responsibilities:
1. Design, develop, and deliver digital marketing training programs (online/offline).
2. Teach core digital marketing concepts such as:
Search Engine Optimization (SEO)
Pay-Per-Click (PPC)
Google Ads & Analytics
Social Media Marketing (SMM)
Content Marketing
Email Marketing
Affiliate Marketing
E-commerce Marketing
3. Create course materials, handouts, assignments, and assessments.
4. Conduct workshops, webinars, and one-on-one mentoring sessions.
5. Evaluate students' performance and provide feedback for improvement.
6. Stay updated with the latest digital marketing trends, tools, and best practices.
7. Customize training content as per audience profile (students, working professionals, businesses).
8. Collaborate with other trainers, content creators, and academic staff.
Qualifications & Skills:
1. Bachelor's degree in any field.
2. Certifications in Google Ads, Google Analytics, HubSpot, or Facebook Blueprint are a plus.
3. Proven 2-5+ years of experience in digital marketing is an add-on.
4. Prior experience as a trainer, coach, or mentor is highly desirable.
5. Excellent verbal and written communication skills.
6. Ability to simplify complex concepts and teach to varied audiences.
7. Strong presentation and facilitation skills.
8. Familiarity with digital tools such as SEMrush, Ahrefs, Canva, Mailchimp, WordPress, etc
Preferred Attributes:
1. Passion for teaching and mentoring.
2. Positive attitude with a willingness to learn and adapt.
3. Self-motivated and organized.
Career Path:
This role offers opportunities to grow into Lead Trainer, Training Manager, or Curriculum Developer roles within our organization.