Devising strategies to drive online traffic to the company website, Keywords Analysis, and optimization
Identifying and correcting issues with website copy/content to enable the site to get higher rankings, PPC, Froogle Feeds, Articles on product review websites blogs, Creating, running, and managing email marketing campaigns, online advertising campaigns such as Google Adwords, Pay per click banner advertisements etc.
Knowledge in CRO, ASO, Mobile marketing, marketing automation, CRM, and MMP
Utilizing a range of techniques including paid search, SEO, and PPC, Overseeing the social media strategy for the company
Managing online brand and product campaigns to raise brand awareness
Improving the usability, design, content, and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions, and competitor data
Review new technologies and keep the company at the forefront of developments in digital marketing
Requirements
Efficiency in Link Building / Backlinks, Active LearnerEfficiency in Forum Posting, Article Syndication, RSS Feed, and Social BookmarkingBlog commenting, and good communication both verbal & written
Managing Google and Facebook ads with effective target audience
Should be able to guide the management on social media platforms for promotions and effective marketing tools
Worked in any Financial Services/ Fintech industry is an advantage
Benefits
As per industry standards
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