Job Description

Key Responsibilities:

Conceptualize and create ad creatives, including static images and video ads. Develop landing pages, website artwork, and project communication taglines. Plan, schedule, and monitor marketing campaigns; conduct ad account audits and optimize performance. Leverage hyperlocal data to strategize campaigns for local markets. Set up and manage marketing assets across platforms (Google, Meta, LinkedIn, etc.). Implement and test creative changes mid-campaign to improve engagement and conversions. Optimize landing pages and evaluate lead feedback for actionable insights. Plan, execute, and measure experiments and conversion tests. Manage social media accounts and create content to drive traffic and engagement. Conduct market research and competitor analysis to identify emerging trends and technologies.

Required Skillsets:

Strong understanding of graphic and video creation processes. Knowledge of marketing content requirements for digital platforms. Excellent copywriting and caption-writing skills. Strong communication skills for collaboration within the team and with clients. Flexibility to be available via phone/WhatsApp during non-office hours.

Skills & Qualifications:

1+ years of experience in a similar marketing or branding role preferred. Proficient in social media marketing (SMM) and digital advertising. Experience with digital marketing platforms such as Meta Ads and Google Ads. Strong attention to detail and analytical skills to interpret data and trends. Bachelor's degree or higher in Business Administration or related field. In-depth knowledge of social media platforms, best practices, and website analytics.

Competencies:

Excellent communication and presentation skills. Creative mindset with a keen eye for detail. Honest, dependable, and professional. Ability to analyze market trends and consumer behavior. Self-motivated, proactive, and results-driven. Consistency and neatness in design and content outputs.
Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

Paid sick time
Experience:

total work: 1 year (Preferred) Google Ads: 1 year (Preferred) E-Commerce Campaigns: 1 year (Preferred)
Work Location: In person