Digital Marketing Specialist

Year    WB, IN, India

Job Description

Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta, LinkedIn, and programmatic platforms. Drive SEO/ASO strategies to increase organic visibility and rankings. Manage performance marketing budgets, ensuring cost-effective acquisition and high ROI. Oversee content strategy (blogs, landing pages, social media posts, newsletters) to strengthen brand presence. Develop and execute email/SMS/WhatsApp automation campaigns to engage and retain users. Leverage analytics tools (Google Analytics, Mixpanel, HubSpot, etc.) to measure KPIs and improve campaign performance. Collaborate with product and design teams to build conversion-focused landing pages and creatives. Monitor competitor marketing activities and emerging digital trends to stay ahead of the curve. Manage social media presence and grow engaged online communities. Prepare regular reports, dashboards, and insights for leadership on campaign performance.
Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD4272987
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    WB, IN, India
  • Education
    Not mentioned
  • Experience
    Year