Job Description

Find Job Role & Responsibility below:

? Assist in the development and execution of the overall digital marketing strategy.

? Research and analyse market trends, customer behaviour, and competitor

activity to identify new opportunities.

? Manage the digital marketing calendar to ensure a consistent and timely flow of

content and campaigns.

? Content Marketing & SEO

? Create, edit, and publish engaging content for our website, blog, and social

media channels.

? Optimize website and content for search engines (On-page and Off-page SEO) to

improve organic rankings.

? Manage the company blog, including topic ideation, writing, and promotion.

Social Media Management

? Manage and grow our presence across key social media platforms (e.g.,

LinkedIn, Facebook, Instagram, Twitter).

? Develop and schedule daily posts, engage with our community, and run social

media advertising campaigns.

? Monitor social media metrics and performance report. Email Marketing

? Build and segment email lists, design email templates, and write compelling

copy

? Execute email campaigns (newsletters, promotional blasts, nurture sequences)

and analyse performance (open rates, CTR, conversions). Advertising (PPC):

? Create, manage, and optimise pay-per-click (PPC) campaigns on platforms such

as Google Ads and social media channels (e.g., Meta, LinkedIn).

? Conduct keyword research and analyze campaign performance to maximize ROI.

Analytics & Reporting

? Monitor and analyze key performance indicators (KPIs) across all digital

channels using tools like Google Analytics

? Prepare regular reports on campaign performance, providing insights and

recommendations for improvement

? Use data to make informed decisions and optimize marketing efforts.

Skills required:

? Bachelors degree in Marketing, Communications, Business, or a related field.

? 2-4 years of proven experience in a digital marketing role.

? Hands-on experience with key digital marketing channels: SEO, SEM, social

media, and email marketing.

? Familiarity with marketing tools and platforms, such as:

o Google Analytics and Google Search Console

o Google Ads and/or Meta Ads Manager

Job Types: Full-time, Permanent

Pay: ₹9,461.54 - ₹20,000.00 per month

Benefits:

Leave encashment Life insurance Provident Fund
Experience:

SEO, SEM, social media, and email marketing: 1 year (Preferred) Google Ads: 1 year (Preferred) Google Search Console: 1 year (Preferred) Google Analytics: 1 year (Preferred) Content Marketing & SEO: 1 year (Preferred) social media platforms: 1 year (Preferred)
Work Location: In person