Digital Marketing Specialist

Year    UP, IN, India

Job Description

1. Strategy & Planning

Develop, implement, and manage digital marketing strategies aligned with company objectives. Conduct market research and competitor analysis to identify opportunities. Set KPIs, goals, and performance benchmarks for digital campaigns.
2. Website & SEO Management

Manage and optimize the company website for user experience and SEO. Implement on-page and off-page SEO strategies to increase organic rankings. Monitor website analytics and improve conversion rates.
3. Social Media Marketing

Create, manage, and grow the company's presence across Facebook, Instagram, LinkedIn, YouTube, and X (Twitter). Develop engaging content strategies, campaigns, and creatives. Run paid ad campaigns on social platforms to boost reach and leads.
4. Paid Advertising (PPC & Display Ads)

Plan and execute Google Ads, Meta Ads, and LinkedIn Ads campaigns. Optimize ad performance to maximize ROI and lead quality. Monitor budgets and adjust bids for better conversions.
5. Content Marketing

Coordinate the creation of blogs, infographics, videos, and case studies. Ensure all content is SEO-friendly and aligned with business objectives. Build and manage email marketing campaigns to nurture leads.
6. Analytics & Reporting

Track, analyze, and report on campaign performance using Google Analytics, Search Console, and other tools. Present insights and recommend data-driven improvements.
7. Lead Generation & Sales Support

Drive qualified B2B leads through inbound and outbound digital campaigns. Collaborate with the sales team to convert leads into business opportunities. Manage CRM data and optimize customer acquisition funnels.
Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Application Question(s):

What is your inhand salary? What is your expected salary? What is your age? Have you experience SEO, meta ads and google ads?
Experience:

Digital marketing/SEO: 1 year (Required)
Language:

Fluent English (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD4369660
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    UP, IN, India
  • Education
    Not mentioned
  • Experience
    Year