to lead data-driven campaigns, optimize performance using intelligent tools, and create impactful customer journeys across digital touchpoints. This role blends classic digital marketing with modern AI technologies to achieve high ROI and scalable brand growth.
Key Responsibilities:
1.
AI-Powered Campaign Management
Plan, execute, and optimize multi-channel digital campaigns (Google, Meta, Instagram, YouTube, etc.)
Use AI tools like ChatGPT, Jasper, Copy.ai for ad copy, blog content, email sequences
Leverage AI for A/B testing, predictive analytics, and personalization at scale
2.
Content & SEO Strategy
Create high-performing content strategies using AI SEO tools (SurferSEO, Clearscope, Semrush)
Develop and optimize keyword-based blog content using generative AI
Manage content calendars and automate scheduling via tools like Buffer, Hootsuite, or Publer
3.
Social Media & Influencer Collaboration
Use AI for social listening and trend analysis
Engage with micro and macro influencers through automated tools
Generate creative concepts using AI image/video generation tools (e.g., Midjourney, Sora)
4.
Analytics & Reporting
Track KPIs using Google Analytics 4, Looker Studio, and AI dashboards
Use predictive models for customer behavior, churn, and sales forecasting
Monitor and report performance across channels; provide data-backed insights
5.
Marketing Automation
Set up and optimize workflows in platforms like HubSpot, Klaviyo, Mailchimp
Personalize customer journeys using AI-based triggers and behavior patterns
Automate retargeting, abandoned cart flows, and loyalty campaigns
Required Skills:
Proven experience in digital marketing, paid ads, SEO, and email marketing
Proficient in AI marketing tools (e.g., ChatGPT, Canva AI, Jasper, Writesonic)
Understanding of web tracking tools, UTM building, heatmaps (e.g., Hotjar)
Strong analytical skills and marketing ROI analysis
Knowledge of prompt engineering and AI content refinement
Comfortable with A/B testing and AI-driven CRO (Conversion Rate Optimization)
Preferred Qualifications:
Degree in Marketing, Digital Media, or relevant field
Certifications in Google Ads, Meta Blueprint, or AI Marketing (Coursera/Udemy/etc.)
Experience working with e-commerce, fashion, or retail brands a plus
Familiarity with no-code tools (Zapier, Notion AI, Webflow)
Perks & Growth:
Opportunity to work with cutting-edge AI tools and shape modern marketing
Continuous learning & access to AI training resources
Fast-paced, creative work environment with growth opportunities
Job Type: Full-time
Pay: ₹20,039.14 - ₹35,746.93 per month
Benefits:
Health insurance
Work Location: In person
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