Job Description

TechLab Solars is looking for a skilled and results-driven

Digital Marketing Executive

with proven experience in promoting services online. The candidate will be responsible for planning, executing, and optimizing digital marketing campaigns to generate quality leads for solar rooftop installations.

Key Responsibilities:

Plan and execute digital marketing campaigns across Meta (Facebook & Instagram), Google Ads, and other platforms Generate high-quality leads for residential and commercial solar projects Create and manage ad copies, creatives, landing pages, and lead forms Optimize campaigns to reduce CPL and improve ROI Manage social media pages and improve brand visibility Track performance using Meta Ads Manager, Google Analytics, and reporting tools Coordinate with the sales team to improve lead quality and conversions Stay updated with digital marketing trends and platform changes

Requirements:

1-3 years of experience in digital marketing (lead generation preferred) Hands-on experience with Meta Ads and Google Ads is mandatory Knowledge of SEO, SMO, and basic graphic/video tools is an advantage Strong analytical and problem-solving skills Experience in solar, real estate, or service-based marketing is a plus

Benefits:

Competitive salary with performance-based incentives Opportunity to work in the fast-growing renewable energy sector Career growth and learning opportunities Supportive and professional work environment
Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?36,137.31 per month

Work Location: In person