Job Description

The Banyan Infotech is looking for a result-oriented Digital Marketing Analyst with at least one year of hands-on experience in SEO, Google Ads, and Facebook Ads. The ideal candidate should be data-driven, analytical, and capable of executing and optimizing digital campaigns to drive measurable business growth.

Key Responsibilities

Plan, execute, and optimize

SEO strategies

(on-page, off-page, and technical SEO) Manage and optimize

Google Ads

campaigns (Search, Display, and Remarketing) Handle

Facebook & Instagram Ads

, including audience targeting and performance tracking Conduct keyword research, competitor analysis, and campaign audits Monitor campaign performance and generate regular reports with actionable insights Optimize landing pages for better conversion rates Track KPIs using tools like Google Analytics, Search Console, and Ads Manager Collaborate with content and design teams for campaign creatives Stay updated with latest digital marketing trends and algorithm updates

Required Skills & Experience

1+ year of hands-on experience in

Digital Marketing

Strong knowledge of

SEO best practices and tools

Practical experience in

Google Ads

and

Facebook Ads

Experience with Google Analytics, Google Search Console, and Meta Ads Manager Ability to analyze data and convert insights into performance improvements Basic understanding of conversion tracking and pixels Good communication and reporting skills

Preferred Qualifications

Google Ads / Meta certifications Experience in lead generation and performance marketing Familiarity with tools like SEMrush, Ahrefs, or similar
Job Type: Full-time

Pay: ₹9,278.85 - ₹20,104.39 per month

Benefits:

Paid time off
Work Location: In person