Job Description

SPORTSTECH MADURAI

is a leading technology-driven creative hub specializing in innovative digital solutions for the global fitness and wellness industry. We integrate modern marketing, design, and AI-driven strategies to deliver high-impact campaigns for our parent brand,

SPORTSTECH Germany

, and other digital initiatives. As we expand into the

crypto and blockchain ecosystem

, we're looking for a skilled

Digital Marketing Specialist

with blockchain expertise to strengthen our digital presence and contribute to our growing global vision.

Position Summary:

The

Digital Marketing Specialist (Crypto & Blockchain)

will plan, execute, and manage high-performance marketing campaigns across digital platforms. The candidate should possess hands-on experience in

crypto marketing, blockchain ecosystems, and Web3 communities

, alongside strong proficiency in paid campaigns, SEO, and social content strategy.

Key Responsibilities:

Develop and execute

digital marketing strategies

tailored for blockchain and crypto-related projects. Manage

SEO, SEM, Google Ads, and social media campaigns

(Facebook, X, Reddit, LinkedIn) for optimal ROI. Create and maintain

crypto-focused content calendars

that align with industry trends and project milestones. Collaborate with internal teams (Design, Development, Content) to ensure messaging and branding consistency. Analyze campaign data and generate

performance reports

highlighting key insights and recommendations. Engage in

crypto community marketing

through Telegram, Discord, and influencer collaborations. Stay updated with the latest in

Web3, DeFi, NFTs, and blockchain innovations

to shape future strategies. Optimize websites and landing pages for

conversion and organic reach

within crypto audiences.

Requirements:

Bachelor's degree in

Marketing, Business, Communication

, or a related field.

2-5 years of experience

in Digital Marketing, with a focus on

crypto, blockchain, or fintech industries

. Expertise in

Google Ads, Meta Ads, Web3 marketing channels

, and analytics tools (Google Analytics, SEMrush, Ahrefs). Strong understanding of

DeFi, NFTs, exchanges, wallets,

and blockchain ecosystems. Excellent communication, analytical, and strategic thinking skills. Ability to adapt to a

fast-paced, innovation-driven

environment.

Preferred Skills:

Experience managing crypto communities on

Telegram, Discord, and X (Twitter)

. Knowledge of

tokenomics, smart contracts

, and blockchain-based brand engagement. Familiarity with

automation tools, CRM platforms

, and email marketing workflows. Creative storytelling ability for digital campaigns and social media content.

Mail: vignesh.hrbeeyoond@gmail.com

Contact: +91 9952560396

Location: Madurai

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

Health insurance
Work Location: In person