Experience : Min - 5 Years
Work Location : Chennai - Vanagaram
Strategy & Planning:
Develop comprehensive digital marketing strategies aligned with business objectives and conduct market research to identify trends and target audiences.
Content Creation:
Create and manage engaging digital content, including website copy, blog posts, articles, and visuals for various online channels.
Search Engine Optimization (SEO):
Perform keyword research and implement SEO best practices to improve search engine rankings and drive organic traffic.
Paid Advertising (SEM):
Create, monitor, and optimize paid advertising campaigns (e.g., Google Ads) to maximize reach and conversions.
Social Media Management:
Manage company social media presence, spread the brand message, and increase engagement.
Email Marketing:
Design and implement email marketing campaigns to nurture leads and maintain customer communication.
Analytics & Reporting:
Monitor website performance, analyze data using tools like Google Analytics, and provide reports on campaign results and ROI to stakeholders.
Collaboration:
Work with content creators, graphics teams, and other marketing professionals to ensure cohesive and effective campaigns.
Required Skills and Knowledge
Digital Marketing Tools:
Proficiency with platforms like Google Analytics, Google Ads, social media advertising tools, and email marketing software.
Technical Skills:
Knowledge of SEO, SEM, content management systems, and web analytics.
Analytical Skills:
Ability to interpret performance data, measure KPIs, and make data-driven decisions.
Content & Design:
Strong writing and visual storytelling skills, with an understanding of user experience and brand identity.
Communication:
Excellent communication skills to collaborate with teams and report on campaign performance.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹45,000.00 per month
Benefits:
Cell phone reimbursement
Health insurance
Paid sick time
Provident Fund
Work Location: In person
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