Job Description

Full job description

Role Overview

We are seeking a

Digital Marketing Specialist

to drive our client acquisition efforts by leveraging social media platforms, content creation, and digital engagement strategies. The ideal candidate will be responsible for managing social media handles, creating engaging content (posts, blogs, images, and videos), and converting audience engagement into qualified leads.

Company Overview

Our primary focus is on delivering value-driven strategies and free trial recommendations to help clients make informed investment decisions. We work extensively with global markets, including

Malaysia, the Middle East, UK, Europe, and Australia

.

Key Responsibilities:

Develop and execute lead generation strategies across multiple

social media platforms

(LinkedIn, Instagram, Facebook, Twitter, YouTube, etc.). Create and manage

engaging content

posts, blogs, infographics, images, reels, and short-form videos. Manage and grow company

social media handles

to increase brand visibility and follower engagement. Research and identify new target audiences in

Middle East, UK, Europe, and Australia

for digital marketing project campaigns. Use digital tools and analytics to track lead generation performance, engagement rates, and conversion success. Collaborate with the advisory team to align campaigns with client needs and business goals. Run targeted ad campaigns (organic and paid) for maximizing reach and conversions.

Requirements:

Proven experience in

lead generation and social media management

Strong knowledge of

content creation

(graphics, reels, blogs, and marketing campaigns). Familiarity with

digital marketing tools

(Canva, Photoshop, video editing apps, social media schedulers, and analytics tools). Excellent written and verbal communication skills in English. Creative thinker with ability to design engaging campaigns tailored for international audiences. Strong organizational and time-management skills.
Job Types: Full-time, Part-time

Pay: ₹30,000.00 - ₹65,000.00 per month

Benefits:

Food provided Health insurance Paid sick time Paid time off Provident Fund Work from home
Work Location: In person