Plan and execute digital marketing strategies to promote the company's services and client brands.
Manage and grow social media accounts (Facebook, Instagram, LinkedIn, YouTube, etc.).
Create and schedule engaging content (posts, reels, stories) using Canva or similar tools.
Run and optimize Meta (Facebook & Instagram) and Google Ads (Search, Display, YouTube).
Monitor performance of digital campaigns and prepare weekly/monthly reports using Meta Business Suite & Google Ads Manager.
Generate leads through ads and organic campaigns; follow up with CRM teams.
Perform keyword research, SEO optimizations (on-page and off-page basics).
Work with the design and content team for effective creatives and captions.
Stay up to date with the latest trends in social media, performance marketing, and influencer marketing.
Requirements:
Bachelor's degree in Marketing, Communications, or any related field.
2 plus years experience in digital marketing or social media management.
Strong knowledge of Meta Ads and Google Ads tools.
Familiar with Meta Business Suite, Canva, basic SEO tools (like Google Search Console, Keyword Planner).
Excellent written and verbal communication skills (English & Tamil preferred).
Creative thinker with analytical skills.
Preferred Skills:
Basic understanding of email marketing (Mailchimp/Zoho).
Ability to handle multiple projects and meet deadlines.
Exposure to influencer collaborations, reels strategy, or YouTube marketing is a plus.
Job Type: Full-time
Pay: ?15,000.00 - ?25,000.00 per month
Schedule:
Day shift
Work Location: In person
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