Digital Marketing Specialist
Year Sonipat, Haryana, India
Job Description
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We are seeking a highly motivated and creative Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate is passionate about all things digital, possesses a strong understanding of current online marketing trends, and has a track record of driving successful digital campaigns. As a Digital Marketing Specialist, you will be responsible for planning, executing, and optimizing our online marketing efforts to reach our target audience and achieve our business goals. Responsibilities:
- Develop and implement effective digital marketing strategies to drive brand awareness, lead generation, and customer engagement.
- Manage and optimize online advertising campaigns across various platforms, including Google Ads, Facebook Ads, and other relevant channels.
- Create and curate engaging and relevant content for various digital platforms, including social media, blogs, and email campaigns.
- Monitor and analyze key performance metrics, providing regular reports and insights to measure the success of campaigns and identify areas for improvement.
- Collaborate with cross-functional teams to align digital marketing initiatives with overall business objectives.
- Stay up-to-date with the latest trends and best practices in digital marketing and make recommendations for continuous improvement.
- Manage the company\'s website, ensuring it is user-friendly, optimized for search engines (SEO), and regularly updated with relevant content.
- Utilize data and analytics to identify target audiences and refine marketing strategies for maximum impact.
- Explore and experiment with emerging digital marketing tools and platforms to identify new opportunities.
- Bachelor\'s degree in Marketing, Communications, or a related field.
- Proven experience (X years) in digital marketing, with a focus on creating and executing successful campaigns.
- Proficiency in using digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Business Manager, etc.
- Strong understanding of SEO, SEM, social media advertising, email marketing, and content marketing.
- Excellent written and verbal communication skills, with the ability to create compelling and engaging content.
- Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
- Creative thinking and the ability to come up with innovative and impactful digital marketing ideas.
- Strong project management skills with the ability to manage multiple campaigns and tasks simultaneously.
- Familiarity with HTML, CSS, and website management is a plus.
- Certifications in digital marketing (e.g., Google Ads, HubSpot) are a plus.
- Competitive salary and performance-based incentives.
- Opportunities for career growth and development.
- Collaborative and innovative work environment.\xe2\x80\x8b
- Day shift
- Bachelor\'s (Preferred)
- Digital marketing: 3 years (Preferred)
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Job Detail
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Job IdJD3292656
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSonipat, Haryana, India
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EducationNot mentioned
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ExperienceYear