who can handle the complete online marketing strategy for our
news channel
(medical + engineering focus) and our
advertising agency's content
. This role demands someone who can
plan, execute, and optimize campaigns across multiple platforms
while building our audience on social media, YouTube, WhatsApp, and the website.
Responsibilities:
Plan & run
Meta Ads (Facebook + Instagram)
and
Google Ads
for audience growth and lead generation
Manage
Instagram marketing
, content boosting, and engagement campaigns
Grow and promote our
WhatsApp news channel
through targeted marketing strategies
Handle
YouTube SEO
and marketing for upcoming news videos & live streams
Implement
email marketing campaigns
and subscriber funnels
Improve
website SEO
for higher organic visibility
Monitor analytics and optimize campaigns for maximum ROI
Coordinate with the content, anchor, and design teams for cohesive campaigns
Requirements:
Proven experience in
digital marketing across multiple platforms
Expertise in Meta Ads, Google Ads, SEO, and social media growth
Knowledge of
YouTube SEO and channel growth strategies
Skills in
email and WhatsApp marketing
Understanding of audience targeting for educational/news content
Ability to work in a
fast-paced, daily content environment
Strong analytical skills for campaign performance tracking
Bonus Skills:
Video ad optimization for Reels, Shorts, and YouTube ads
Familiarity with newsroom or education-related marketing
What We Offer:
Opportunity to lead digital growth for
two growing brands
A creative and energetic work environment
Job Types: Full-time, Permanent
Pay: ?25,000.00 - ?30,000.00 per month
Work Location: In person
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