Digital Marketing Specialist

Year    Remote, IN, India

Job Description

Company: Aleva Naturals India. (www.alevanaturals.in) Location: Remote Estimated Start Date: December 2025 About the Role: Aleva Naturals is looking for a creative, strategic, and hands-on Digital Marketing Specialist to manage the brand with distinct voices and audiences. This role requires someone who can seamlessly switch between brand tones--Aleva Naturals' gentle, family-focused messaging while delivering engaging, results-driven digital marketing strategies. This isn't just a "social media" job -- it's a hands-on, full-stack digital marketing role for someone who can conceptualize and shoot social content one day and optimize Amazon ads or analyze Meta ROAS the next. We're looking for a rare hybrid: You're equal parts content creator, performance marketer, and e-commerce operator -- a storyteller who knows how to rank, and a strategist who knows how to sell. You think like a creator, plan like a marketer, and own results like it's your brand. Key Responsibilities: Content Creation + Brand Strategy (Aleva Naturals)

Build and execute tailored digital marketing strategies for both brands across all relevant platforms Manage content calendars, maintain distinct brand voices, and execute on-brand campaigns Plan, shoot, and edit compelling visual content (photo, video, motion graphics) Own social platforms: manage and grow Instagram, Facebook, and expand into YouTube E-Commerce sales & Performance Marketing Oversee and optimize Shopify storefront (product pages, customer flow, A/B testing) Manage Amazon Seller Central, First cry-- optimize listings, ads, promotions, and growth initiatives Launch and manage ad campaigns across Amazon, Google, Meta (IG/FB), Track, analyze, and report on KPIs (sales, engagement, CAC, ROAS) using tools like Google Analytics, Amazon Ads, etc.
Influencer Relations & Community Management

Identify, recruit, and manage influencer and UGC creator partnerships Run seeding programs, PR initiatives, and brand ambassador efforts Engage directly with customers through comments, DMs, and social interactions Address complaints, questions, and feedback in a timely, brand-aligned manner Leverage audience insights and trends to inform content and brand decisions Requirements: 2+ years of experience in digital marketing, social media, and advertising Proficiency in Shopify, Amazon Seller/Vendor Central, Google Ads, Meta Ads, and Google Analytics Strong creative skills--video editing, motion graphics, Canva, Photoshop Experience managing distinct brand voices and adapting strategy accordingly Excellent communication and copywriting skills Ability to multitask, pivot quickly, and work independently in a fast-paced environment Degree or Diploma in Marketing, Communications, or related field
Job Details:

Type: Full-time, Permanent Salary: 40,000/ month Base + a percentage of commission (TBD) on the sales generates across all e.com platform in india. Schedule: Flexible Work Location: Remote Experience: Digital marketing: 2 years (required)
Job Types: Full-time, Permanent

Pay: ₹40,000.00 per month

Benefits:

Work from home
Education:

Higher Secondary(12th Pass) (Preferred)
Experience:

Ecommerce sales: 2 years (Required)
Language:

English (Required)
Work Location: Remote

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Job Detail

  • Job Id
    JD4467313
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Remote, IN, India
  • Education
    Not mentioned
  • Experience
    Year