Experience: 2 years and above Key Responsibilities:
Digital Marketing Strategy: Develop and execute comprehensive digital marketing strategies aligned with the company\'s or client\'s overall marketing objectives.
Content Marketing: Plan and oversee content creation for various digital platforms, including website blogs, social media, email newsletters, and other marketing collaterals.
Search Engine Optimization (SEO): Implement SEO best practices to improve organic search rankings, drive website traffic, and increase online visibility.
Paid Advertising: Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to maximize ROI and reach target audiences.
Social Media Management: Curate and maintain an engaging social media presence across platforms, interact with followers and respond to inquiries or comments.
Email Marketing: Create and execute email marketing campaigns, including newsletters and promotional emails, to nurture leads and engage with customers.
Analytics and Reporting: Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing initiatives, generate reports, and make data-driven recommendations for improvement.
Conversion Rate Optimization (CRO): Identify opportunities to optimize website and landing page performance to improve conversion rates.
A/B Testing: Conduct A/B tests on marketing assets and campaigns to identify successful strategies and refine marketing approaches.
Market Research: Stay updated on industry trends, competitive landscape, and emerging digital marketing technologies to keep our strategies innovative and effective.
Budget Management: Monitor and allocate budgets effectively across various digital marketing channels to achieve desired outcomes.
Collaboration: Collaborate with cross-functional teams, including design, content, and sales, to align marketing efforts with broader company goals.
Job Type: Full-time Salary: \xe2\x82\xb920,000.00 - \xe2\x82\xb940,000.00 per month Schedule:
Morning shift
Ability to commute/relocate:
Raigad, Maharashtra: Reliably commute or planning to relocate before starting work (Required)