*Key Responsibilities: * 1. *Digital Strategy Development: * Develop and execute digital marketing strategies aligned with business objectives, target audience insights, and industry trends. 2. *Content Creation: * Create compelling and relevant content for digital channels, including website, social media, email marketing, and advertising campaigns. 3. *Search Engine Optimization (SEO): * Optimize website content, structure, and performance to improve search engine rankings and increase organic traffic. 4. *Paid Advertising: * Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, social media ads, display advertising, and sponsored content. 5. *Performance Marketing*: The paid advertisement and brand marketing. 6. *Email Marketing: * Plan and execute email marketing campaigns, including newsletter creation, segmentation, automation, and performance tracking. 7. *Analytics and Reporting: * Monitor, analyze, and report on key performance indicators (KPIs) such as website traffic, conversion rates, engagement metrics, and ROI. Use data insights to optimize campaigns and drive continuous improvement. 8. *Digital Asset Management: * Manage digital assets such as website content, graphics, videos, and other multimedia elements. Ensure consistency in branding and messaging across digital touchpoints. *Qualifications and Skills: * Bachelor\xe2\x80\x99s degree in Marketing, Communications, Digital Media, or related field. - Proven experience in digital marketing, preferably in a B2B or B2C environment. - Proficiency in digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, email marketing software (e.g., Mailchimp, Constant Contact), and social media management tools. - Strong understanding of SEO principles, keyword research, and best practices. Job Type: Full-time Pay: \xe2\x82\xb945,000.00 - \xe2\x82\xb950,000.00 per month Benefits:

• Leave encashment
• Paid time off

Schedule:

• Day shift
• Fixed shift

Supplemental pay types:

• Overtime pay
• Performance bonus
• Yearly bonus

Application Question(s):

• How would you rate your communication out of 10?
• What is your current CTC?
• What is your expected salary?
• Do you have laptop? If not then will you able to manage the laptop.

Experience:

• Digital marketing: 3 years (Required)
• Performance marketing: 4 years (Preferred)

Work Location: In person