Skill Park is a leading platform for skill development and career advancement, dedicated to empowering learners with practical knowledge in digital marketing and related fields. We are looking for a passionate, creative, and experienced
Digital Marketer + SEO Specialist
to join our growing team.
Job Summary
As a Digital Marketer and SEO Specialist at Skill Park, you will be responsible for developing, implementing, and managing marketing campaigns that promote our training programs and services. You will play a major role in enhancing brand awareness, driving website traffic, and improving our online presence.
Key Responsibilities
Plan and execute digital marketing campaigns across SEO, SEM, social media, and email marketing channels.
Develop and optimize website content and structure for better search rankings.
Manage and grow Skill Park's social media presence through creative strategies and targeted ad campaigns.
Conduct keyword research, analyze data, and track performance metrics to improve ROI.
Create and manage paid ad campaigns on platforms like Google Ads, Facebook, and Instagram.
Stay updated with the latest digital marketing and SEO trends.
Train and guide students in digital marketing concepts, tools, and best practices.
Collaborate with the design and content team to develop innovative marketing strategies and campaigns.
Qualifications & Skills
Bachelor's degree in Marketing, Communications, or a related field (preferred).
Minimum 2 years of experience in digital marketing and SEO (mandatory).
Proficiency in tools like Google Analytics, Google Ads, SEMrush, Ahrefs, and Meta Ads Manager.
Strong understanding of SEO principles, content marketing, and paid advertising strategies.
Excellent communication, analytical, and creative problem-solving skills.
Ability to manage multiple projects and meet deadlines.
Experience in mentoring or training students is an added advantage.
What We Offer
Competitive salary package (?35K - ?40K).
Opportunity to work in a creative, learning-driven environment.
Career growth and skill development opportunities.
A supportive and innovative team culture.