Digital Marketing Specialist

Year    Nagercoil, TN, IN, India

Job Description

Digital Marketer:

We are seeking a highly motivated and creative Digital Marketer to plan, execute, and optimize our online marketing campaigns across multiple channels. The role requires a combination of analytical thinking, creative content development, and strong knowledge of digital marketing tools to enhance brand visibility, generate leads, and drive business growth.

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Key Responsibilities

Develop, implement, and manage digital marketing campaigns across platforms (Google Ads, Meta, LinkedIn, etc.). Manage and optimize SEO/SEM strategies to improve website ranking and organic traffic. Plan and execute social media marketing activities across various channels (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.). Create engaging content for blogs, email campaigns, landing pages, and social media posts. Track and analyze campaign performance using tools like Google Analytics, SEMrush, HubSpot, etc., and prepare performance reports. Collaborate with designers, content writers, and sales teams to align marketing initiatives with business objectives. Manage company website updates and landing page optimization. Execute email marketing campaigns and manage subscriber databases. Stay updated with the latest digital marketing trends, tools, and best practices.
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Key Skills & Competencies

Strong understanding of SEO, SEM, PPC, and social media advertising. Experience with Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager. Proficiency in Google Analytics, Google Search Console, and other web analytics tools. Knowledge of marketing automation platforms (e.g., HubSpot, Mailchimp). Excellent communication and copywriting skills. Ability to work with cross-functional teams and manage multiple projects. Creative mindset with analytical problem-solving skills.
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Qualifications & Experience

Bachelor's degree in Marketing, Business Administration, Communications, or a related field. 2-4 years of proven work experience in digital marketing. Certifications in Google Ads, Analytics, SEO/SEM, or Digital Marketing (preferred). Hands-on experience in campaign management and digital marketing tools.
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Salary & Benefits

Competitive salary based on experience. Health and wellness benefits. Paid leave and holidays. Learning and professional development opportunities. Collaborative and growth-oriented work environment.
Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

Cell phone reimbursement Internet reimbursement
Work Location: In person

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Job Detail

  • Job Id
    JD4352126
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Nagercoil, TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year