Job Description

Key Responsibilities:

Strategic Planning:

Develop and execute comprehensive digital marketing strategies aligned with business objectives.

Campaign Management:

Oversee and manage various digital marketing channels, including SEO/SEM, social media, email marketing, and display advertising.

Performance Analysis:

Track, analyze, and report on campaign performance, making data-driven recommendations for optimization.

Team Leadership:

Manage and mentor a team of digital marketing professionals, fostering a collaborative and results-oriented environment.

Budget Management:

Manage and allocate marketing budgets effectively to maximize ROI.

Collaboration:

Work closely with cross-functional teams (sales, product, etc.) to ensure cohesive marketing efforts and brand consistency.

Trend Monitoring:

Stay up-to-date with the latest digital marketing trends, technologies, and best practices.

Content Strategy:

Develop and implement content marketing strategies to drive engagement and conversions.

Website Optimization:

Collaborate with web development teams to optimize user experience and website performance.

Reporting:

Prepare and present reports on digital marketing campaign performance to stakeholders.
Skills and Qualifications:

Bachelor's Degree:

A bachelor's degree in marketing, digital marketing, or a related field is typically required.

Experience:

Proven experience in digital marketing, with a focus on strategy development and campaign execution.

Technical Skills:

Proficiency in various digital marketing tools and platforms, including Google Ads, Google Analytics, SEO tools, and email marketing software.

Analytical Skills:

Strong analytical skills and the ability to interpret data to optimize campaigns.

Communication Skills:

Excellent written and verbal communication skills are essential for collaborating with teams and presenting findings.

Leadership Skills:

Proven experience in leading and mentoring a team.

Project Management Skills:

Ability to manage multiple campaigns simultaneously and meet deadlines.

Problem-Solving Skills:

Ability to identify and solve problems related to digital marketing campaigns.

Adaptability:

Ability to adapt to changing trends and technologies in the digital marketing landscape.
Job Types: Full-time, Permanent

Pay: ?10,848.63 - ?20,000.00 per month

Schedule:

Day shift Morning shift Weekend availability
Experience:

Digital marketing: 3 years (Required)
Work Location: In person