Job Description

Experience:

1-6 Years (Flexible based on skills)

Industry:

Technology Consulting / IT Services / Digital Solutions

Job Overview

We are looking for a results-driven

Digital Marketing professional

who can plan, execute, and optimize our digital marketing efforts across multiple platforms. The ideal candidate should be comfortable handling end-to-end digital marketing activities--from strategy and execution to performance tracking and lead generation.

You will play a key role in strengthening our brand presence, generating qualified leads, and supporting business growth through data-driven digital campaigns.

Key Responsibilities1. Digital Strategy & Planning

Plan and execute digital marketing strategies aligned with business goals Identify target audiences and design campaigns across digital channels Work closely with management to support branding and lead-generation initiatives

2. Content & Social Media Marketing

Manage social media platforms (LinkedIn, Instagram, Facebook, X, etc.) Create and schedule posts, reels, blogs, and marketing creatives Drive engagement, follower growth, and brand visibility Coordinate with designers and content writers when required

3. Performance Marketing

Plan, run, and optimize paid campaigns (Google Ads, LinkedIn Ads, Meta Ads) Track campaign performance and ROI Improve conversion rates and reduce cost per lead

4. SEO & Website Optimization

Manage on-page and basic technical SEO Coordinate content creation for blogs, landing pages, and case studies Work on keyword research, meta tags, and internal linking Monitor website traffic and user behavior using analytics tools

5. Email & WhatsApp Marketing

Create and manage email marketing campaigns and newsletters Use CRM or marketing automation tools for nurturing leads Ensure compliance with data and communication guidelines

6. Analytics & Reporting

Track and analyze performance using tools like Google Analytics, Search Console, and ad dashboards Prepare weekly/monthly reports with insights and recommendations Continuously optimize campaigns based on data

Required Skills & Competencies

Strong understanding of digital marketing fundamentals Certifications in related activity preferred Hands-on experience with: Google Ads & Meta Ads LinkedIn marketing SEO & content marketing Familiarity with tools like Google Analytics, Search Console, SEMrush/Ahrefs (preferred) Good communication and copywriting skills Ability to manage multiple campaigns simultaneously Analytical mindset with attention to detail

Good to Have

Experience in B2B marketing or IT/technology services Knowledge of marketing automation tools and CRM systems Basic understanding of UI/UX and conversion optimization Experience with WordPress and landing page tools

What We Offer

Opportunity to work with a

25+ year technology consulting company

Exposure to high-impact B2B and consulting-led marketing Freedom to experiment, innovate, and own results Growth-oriented environment with leadership visibility Competitive compensation based on experience and performance
Job Types: Full-time, Permanent

Pay: ?10,053.62 - ?43,228.10 per month

Work Location: In person