Job Description

Key Responsibilities1. Meta Ads & Performance Marketing (Primary Focus)

? Plan, create, and manage

Facebook & Instagram ad campaigns

? Achieve daily, weekly, and monthly lead targets

? Optimize campaigns based on

CPL, CTR, ROI, and conversion rates

? Audience research, custom audience & lookalike audience creation

? A/B testing of creatives, copies, and landing pages

? Monitor ad spends and ensure

maximum ROI

? Regular performance reporting and insights sharing

2. LinkedIn Marketing & Branding

? Manage and grow

LinkedIn company pages

? Plan and execute

organic + paid LinkedIn campaigns

? Create LinkedIn content for

brand awareness, hiring, and thought leadership

? Run LinkedIn lead generation ads (if required)

? Engage with the audience through comments, messages, and posts

3. Website Handling & Optimization

? Manage and update website content regularly

? Coordinate with design & development teams for landing pages

? Optimize website pages for

lead generation & user experience

? Basic understanding of

SEO, page speed, and conversion optimization

? Track website traffic using

Google Analytics / Search Console

Job Type: Full-time

Pay: Up to ?422,347.07 per year

Benefits:

Health insurance
Work Location: In person