Job Description

We are a recently started small growing digital marketing agency supporting eCommerce brands, local businesses, and B2B clients globally. Our focus is on delivering high-impact digital marketing strategies that drive sales, conversions, and qualified leads.

We are looking for a

proactive, creative, and analytical Digital Marketing Specialist

to join our team and work directly with the founder across multiple client projects.

Role Overview

The Junior Digital Marketing Specialist will support end-to-end digital marketing activities including paid advertising, SEO, content creation, social media marketing, analytics, reporting, and email marketing automation. This role is ideal for someone who is hands-on, eager to learn, and comfortable working on diverse tasks within a fast-paced agency environment.

Key Responsibilities

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Paid Marketing Campaigns

Assist in setting up, managing, and optimizing Google Ads and Meta (Facebook/Instagram) Ads campaigns.

Monitor daily performance, budget pacing, ROAS, and conversion tracking.

Conduct keyword research, audience segmentation, and competitor research for campaigns.

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SEO (Search Engine Optimization)

Perform on-page SEO tasks: metadata updates, keyword mapping, content optimization as well as off-page SEO: backlinks, directory submissions, guest posting coordination.

Plus, to have Search Everywhere Optimisation experience.

Conduct competitor and keyword analysis using available tools.

Work independently to improve organic rankings and blog content.

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Content & Creative Creation

Create high-quality social media creatives, ad banners, reels, and short-form videos using Canva and AI tools.

Write SEO-friendly blogs, product descriptions, landing page content, and email content.

Work on storytelling and brand-based creatives for eCommerce and local businesses.

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Email Marketing & Automation

Build and manage campaigns through Email Marketing platforms like Brevo or Mailchimp.

Create workflows, automation sequences, subscriber lists, and segmentation.

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Analytics & Reporting

Track performance using GA4, Search Console, Ads Manager, and CRM tools.

Prepare weekly and monthly performance reports with insights and recommendations.

Assist in A/B testing of ads, landing pages, and email campaigns.

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Lead Generation & B2B Support

Execute targeted campaigns for B2B lead generation through paid campaigns including ads as well as organic campaigns, email sequences, and content funnels.

Conduct market and competitor research to support client strategy development.

Required Skills & Competencies

Basic knowledge of Google Ads, Meta Ads, SEO, and social media marketing. Good understanding of GA4, Google Search Console, and digital KPIs. Creative abilities using Canva and AI-based tools (ChatGPT, Gemini etc). Strong writing skills -- ability to write clear, concise, and engaging content. Ability to learn quickly, follow processes, and work independently. Basic video editing knowledge (reels, short videos) is an advantage.

Qualifications

Bachelor's degree in Marketing, Communication, Business, or equivalent field. Must have 1 to 2 years of experience in digital marketing. Certification in Google Ads, Meta Ads, or SEO is a plus.

What We Offer

Work directly with the agency founder across international projects. Hands-on learning across eCommerce, lead generation, SEO, ads, and automation. Remote working flexibility. Opportunity to grow into a Senior Digital Marketer role based on performance.
Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

Flexible schedule Work from home
Work Location: Remote