We are looking for a creative, data-driven, and detail-oriented
Digital Marketing Executive
to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company and products/services. You will play a major role in enhancing brand awareness, driving website traffic, and generating leads through various digital channels.
Key Responsibilities
Plan and execute digital marketing campaigns across SEO, SEM, social media, email, and display advertising
Manage and grow the company's presence on platforms like Google, Facebook, Instagram, LinkedIn, and YouTube
Optimize content for the website and social media platforms to increase engagement and traffic
Track, analyze, and report campaign performance using tools like Google Analytics, Google Ads, and Meta Ads Manager
Conduct market and competitor research to identify trends and opportunities
Manage website updates (WordPress, Shopify, etc. as applicable) and ensure it is SEO-friendly
Collaborate with the design and content teams to create compelling marketing materials
Monitor and improve ROI and conversion rates across channels
Stay updated with the latest digital marketing trends and technologies
Requirements
Bachelor's degree in Marketing, Digital Media, Communications, or related field
1-3 years of experience in digital marketing (or relevant internship experience)
Strong understanding of current digital marketing tools and strategies
Proficiency in Google Ads, Google Analytics, Meta Ads Manager, and SEO tools (e.g., SEMrush, Ahrefs, Moz)
Experience with email marketing platforms (e.g., Mailchimp, Sendinblue, etc.)
Knowledge of basic HTML/CSS and CMS platforms (WordPress, Shopify, etc.) is a plus
Excellent written and verbal communication skills
Ability to multitask, work independently, and meet deadlines
Preferred Skills
Graphic design skills (Photoshop, Canva, Illustrator)
Video editing knowledge (basic level)
Experience with marketing automation tools (HubSpot, Zoho, etc.)
What We Offer
Competitive salary and performance-based bonuses
Professional development and training opportunities
Young, collaborative, and creative work environment
Career growth within the organization
Job Types: Full-time, Permanent, Fresher
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
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